The Soul Survivor star already serves as the multicultural adviser for Tequila Avion and he is now launch his Project Gold Bottles beverage line through the company.

The 38 year old has also integrated his new venture into his music, using the project as his inspiration for his new Gold Bottles song off his upcoming album Church In The Streets.

"I have long loved high-end tequila and champagne and this love has inspired me to create a rich, full bodied champagne that represents my passion," he states. "I am fortunate to have a partner like (Tequila Avion founder) Ken (Austin)... who has a deep understanding of the drinks space and several luxury categories that I know will be invaluable to growing this business.

"I look forward to bringing a luxury champagne to my fellow artists and fans in the near future."

Young Jeezy isn't the only rapper to have his own high-end beverage line - in 2007, Sean 'Diddy' Combs launched Ciroc Vodka, while 50 Cent is an investor in Effen Vodka. Jay Z also has a champagne line through Armand de Brignac.