The 40 year old rapper did a brilliant send-up of noughties staple 'MTV Cribs' in an ad for the budget accommodation company.
Controversial rapper 50 Cent has made headlines for a positive reason, fronting an advertising campaign for budget accommodation company Hostelworld with an amusing video that parodies ‘MTV Cribs’.
Fiddy, real name Curtis Jackson, appears in the short video giving a tour of one of the Hostelworld locations in Barcelona, which was shot and edited as a parody version of the legendary noughties staple ‘MTV Cribs’ in which the rich and famous let cameras into their homes.
50 Cent performing in March 2016
He shows off the hostel’s amenities, speaks briefly to some members of staff who are clearly in on the joke, and goes into the bedroom – “where the magic happens”.
In a press release, the 40 year old star said: “I've travelled the world and have stayed at some of the most insane places but none of them had the same vibe and energy that I found at The Hostel in Barca. I never knew hostels could be that dope!”
More: 50 Cent apologises for mocking an airport employee with autism
“We are so happy to have converted 50 Cent into a hosteller – he’s found the best way to live like a millionaire without having to part with crazy amounts of money in the process,” said Hostelworld’s chief marketing officer Otto Rosenberger. “We look forward to welcoming the rest of the world’s music elite at our hostels very soon.”
Chris Eubank starred in an advert for the same company in August last year – almost 20 years after Alan Partridge desperately pitched ‘Youth Hostelling with Chris Eubank’ to a BBC commissioner.
Recently, Jackson has been in the news for the wrong reasons. Late last year, he filed for bankruptcy having suffered well-documented financial troubles, meaning that he dropped out of the Forbes highest earners in rap. Earlier this month he was forced to apologise after he made fun of an autistic airport employee in an Instagram post.
More: 50 Cent explains to a bankruptcy court that his Instagram cash was fake
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