Sam Smith Is New Face Of Balenciaga

The Stay With Me hitmaker has taken to Twitter.com to break the news to fans and tease them by sharing a brief black-and-white clip of his modelling debut online.

Making the announcement on Wednesday (15Jul15), he writes, "Ladies & Gentlemen. The time has come for my first ever collaboration with a fashion house. You ready...

"So honoured and ecstatic to announce my collaboration with @BALENCIAGA on the upcoming FW15 (fall/winter 2015) Menswear collection!!!! You'll be able to see my full FW15 @BALENCIAGA Men's campaign VERY soon.. so happy".

In the commercial clip, Smith can be seen wearing a suit as he walks through a dark underground space.