Since Kim Kardashian and Kanye West tied the knot back in May, many people have speculated as to why the groom's good friend, and frequent collaborator, Jay-Z and his wife Beyoncé missed the ceremony, which took place in Florence, Italy.

Kanye West
Kanye and Kim's wedding took place in May in Florence, Italy

In fact, it could be said that there has been more coverage on the music power couple's absence rather than the newlyweds, but new reports have recently surfaced that may finally reveal the truth behind Jay and Queen Bey skipping the wedding.

A source close to the high-profile couple told New York Post's Page Six that they chose to miss Kimye's nuptials because they thought it wasn't up to their standards.

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The report states that they "shunned Kanye West and Kim Kardashian's wedding because it was too low-rent for the Jay Z/Beyoncé brand."

"They are guarding like hell their status," a source also told the newspaper. "Beyoncé wasn't going to allow a Kardashian to socially climb her. And Jay didn't want Kanye with Kim - he thinks it's bad for business. I think Jay lost a little respect for Kanye there."

Instead of travelling to Paris for some pre-wedding festivities, and then down to the Italian city for Kim and Kanye's big day, Mr and Mrs Carter enjoyed a break in the Hamptons with their daughter Blue-Ivy. But they did send their well wishes as the 'Halo' singer took to Instagram to congratulate the newlyweds.

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"Wishing you a lifetime of unconditional love," she wrote alongside a photo from Kim & Kanye's infamous Vogue spread. "God bless your beautiful family."

Jay-Z
Jay-Z and Beyonce allegedly felt that Kim's wedding was "too low-rent"

However, in an interview with Australia's radio station KIIS 106.5 FM last month, the Kardashian matriarch, Kris Jenner, admitted that Jay and Bey's absence wasn't any big deal.

"There was so much commotion and excitement, I never really gave that a second thought," Jenner said. "If you had been there, you would have thought that was the last thing on anyone's mind." Adding, "I just assumed they were working."