Gwyneth Paltrow, the 41-year-old Hollywood person who is actually a pretty good actress as well as a mother to two children, has claimed that saying negative things to water can hurt its feelings. Writing on her clean living website GOOP, Paltrow said she has been following the work of Japanese scientist Masaru Emoto, whose experiments to attempt to investigate whether human consciousness has a direct effect on the molecular structure of water.

Gwyneth PaltrowGwyneth Paltrow Thinks Water Has Feelings

His theories suggest that getting angry and shouting at a bag of rice could turn it bad.

"I am fascinated by the growing science behind the energy of consciousness and its effects on matter," Paltrow wrote.

"I have long had Dr Emoto's coffee table book on how negativity changes the structure of water, how the molecules behave differently depending on the words or music being expressed around it."

"Japanese scientist Masaru Emoto performed some of the most fascinating experiments on the effect that words have on energy in the 1990s," added Paltrow's friend Dr Habib Sadeghi.

"Emoto poured pure water into vials labelled with negative phrases like 'I hate you' or 'Fear'. After 24 hours, the water was frozen, and no longer crystallised under the microscope: It yielded grey, misshapen clumps instead of beautiful lace-like crystals."

"In contrast, Emoto placed labels that said things like 'I love you' or 'Peace' on vials of polluted water, and after 24 hours, they produced gleaming, perfectly hexagonal crystals."

More: Gwyneth Paltrow earns tidal of negativity for water comments

Speaking ahead of her appearance at the Code technology conference in California last Tuesday (May 27), Paltrow said: "You come across [comments] about yourself and about your friends, and it's a very dehumanising thing. It's almost like how, in war, you go through this bloody, dehumanising thing, and then something is defined out of it."

"My hope is, as we get out of it, we'll reach the next level of conscience," she added. 

Paltrow announced her separation from Coldplay frontman Chris Martin in March 2014, through her blog.

Gwyneth PaltrowGwyneth Paltrow in Paris, France