The fashionista and socialite, who is married to Kanye West, will launch next month (Sep15), and she tells C Magazine the site will be full of useful tips and advice about all manner of style.

She tells interviewer Amanda De Cadenet, "I've been spending months and months doing makeup tutorials, fashion editorials and all these things exclusively for the site, with all of my fashion tips and styles and what I'm wearing. It will all be posted on there in fun blog posts, and I'll be live streaming. It's really a place where my fans can connect."

She'll join the likes of Blake Lively, Gwyneth Paltrow and Reese Witherspoon among the celebrities who have found success with lifestyle blogs and websites when the new venture launches.