The artwork for the Video Games star's new record, Honeymoon, features a phone number emblazoned on the side of a bus.

Fans who call the line are treated to recordings of songs and poetry recited by Lana herself.

Lana has also been surprising callers by occasionally picking up the phone.

A recording of a conversation between Lana and a fan has been posted online. Lana has also shared a video of herself on the phone on her page.

The footage is captioned: "Call me. I'm home alone x"

Honeymoon is Lana's fourth studio album and was released last week (ends20Sep15).

Lana previously said of recording the album, "I have so many fond memories of recording this record, mostly because I love the producer I recorded it with, Rick Nowels. I guess just being able to go back-and-forth from the beach to the studio, and taking my time with the production, and mixing over the last 12 months - plus lots of early-morning coffee and vocal sessions."