Lena Dunham couldn't be hotter property right given the massive success that iw her HBO show Girls and now the comedienne is set to to pen a brand new series for the premium cable channel about personal shopper Betty Halbreich.

Often touted as the successor to the hugely successful Sex in the City, the Girls creator will now be concentrating her time on the woman who inspired the fashion - Halbreich, the the personal shopping empress that has been functioning as New York's fashion heart beat since 1976.

Dunham has been signed up by HBO to adapt the fashion Queen's soon-to-be-published memoir All Dressed Up and Everywhere To Go, which follows the life of the now 85-year-old fashion kingpin. According to a spokesperson from the network, the upcoming show will follow the same successful format that has worked so well for the BBC memoir interpretation Call The Midwife, which is based on the diaries of 1950s London midwife Jennifer Worth.

Since premiering early last year, Dunham's Girls has already proved to be a massive hit with critics and audiences alike and was recently commissioned for a third series following it's success at the Golden Globes and Emmys. The programme follows the lives of four female friends in their early twenties living in New York as they combat the day-to-day challenges of unglamorous sexual pursuits and financial and career struggles.