Olivier Rousteing loves ''everything'' about Kim Kardashian West.

The 28-year-old creative director of Balmain has become good friends with the 'Keeping Up With The Kardashians' star - who regularly sports his designs - and credits the brunette beauty for her skills as both a ''businesswoman'' and ''friend''.

He said: ''She's a power woman. She's a businesswoman and she's a woman of this new world. I mean, I could speak about Kim for, like, 24 hours, I just love her as a friend, as a personality, as everything.

''Whatever you're going to hate, whatever you're going to love, she's going to stand out. As a businesswoman it's 10 seasons of her reality TV show - which is way more than many other.... she's got an amazing family.''

The fashion designer - who has also worked alongside Rosie Huntington Whiteley, Binx Walton and Rihanna - refers to the bevy of beauties as his 'Balmain Army'.

He said: '' I can tell you, I have really a lot of fun with Rosie Huntington Whiteley but I can share so many different things with Kim. I think the Balmain army is about diversity. And I think that the diversity is about having different girls and different body shapes and I think as a designer it's important you can't always dress the same girl, same body and still be inspired. I think you have to open your mind and eyes to different girls. The common thing is that they are all strong. I have fun with Binx and she's completely different to Kim.

''I believe in what Kim does, I believe in what Rih [Rihanna does]. I believe in what Rosie does. And they believe in what I do. It's a matter of connection, not only a matter of casting or fitting and that's important, you can feel the emotion.''

Like Kim, Olivier has become famous for posting stunning selfies on his Instragram account and shared his top takes for taking the perfect snap.

He told Grazia Daily: ''Fish face, suck in cheek and three quarter [angle]. Good filter and it's fine. And 25 pictures before getting the right one. Maybe not 25, maybe 3 or 4!''