Page 2 - Congratulations Anchorman Fans: Your Constant Quoting Led to 'Anchorman 2'!

In other Anchorman news, to celebrate the sequel, a special line of underwear has been launched by Jockey. Available in Sex Panther Red and Beard of Zeus Blue, the snazzy widefronts promise to “give your little anchorman the support he deserves."

The news team enjoy some crack

According to The L.A Times, Ira Mayer, publisher of the trade publication "Licensing Letter," thinks there’s more to this partnership than a simple increase of sales. "You do these deals for a variety of reasons. Boosting sales may be one of them. Image is probably a more likely one, and the promotion and the publicity. That is all part of it, and it's a legitimate part," he said.

Talking about the unusual partnership, Marty Brochstein - senior vice president of industry relations and information for the International Licensing Industry Merchandisers' Association (phew!) – said: "Every time that Jockey has the special packaging on a shelf, or on the store's website, it reminds people that 'Anchorman 2' is opening Dec. 20.That's a billboard for the movie."

December 20th - mark your calenders