The significance of that hilarious selfie poster for 'Zoolander 2' has finally been made clear with the new trailer; it seems that there's a murderer out there intent on wiping out all the hot celebs and all of them have adopted Derek Zoolander's signature pose.

Owen Wilson, Ben Stiller and Penelope Cruz in Zoolander 2Interpol get these once iconic models on side

A movie about the modelling industry - we knew that selfies had to come into it somewhere and we were not disappointed when the new poster was unveiled. Now it seems there's more significance to that than just a passing pop reference.

More: See the new 'Zoolander 2' posters

Some of the most beautiful stars in the world including Justin Bieber, Usher, Demi Lovato and Miley Cyrus have all been brutally assassinated by an unknown villain, with all of them having managed to post a final selfie. There's a theme running throughout these last moments though; the celebrities are all gazing into the camera with Zoolander's trademark look, Blue Steel.

Justin Bieber in Zoolander 2Justin Bieber gets killed for his looks

Unsure of the meaning of this unusual circumstance, Interpol official Montana Grosso (Penelope Cruz) enlists Zoolander (Ben Stiller) and his pal Hansel (Owen Wilson) in their mission to stop the killer, getting them to absorb themselves in the world of fashion once again.

Watch the trailer for 'Zoolander 2' here

It's a very different world to the one they left, however. Once major stars in their field, the runways have been taken over by a younger breed of model, such as the androgynous supermodel All, played by Benedict Cumberbatch. Zoolander is no longer confident of his photogenic talent with all these new blood filling his shows, and it seems he's long past the days of stopping shurikens with his Magnum look.

Benedict Cumberbatch in Zoolander 2Benedict Cumberbatch slays without eyebrows

To make matters more complicated, Mugatu (Wil Ferrell) has been released from prison after his long stretch for attempted murder of the Prime Minister of Malaysia - and he's even more evil than he was before.

'Zoolander 2' is scheduled to be released on February 12th 2016.

Will Ferrell in Zoolander 2Mugatu is back! Which can only mean bad things...