Disney's 'Frozen' has joined two pretty exclusive clubs.
The folks at Disney will be pretty happy with Frozen’s performance; not only did the film clinch a first Animated Picture Oscar on Sunday night (March 2, 2014), but it surpassed the $1 billion mark in the global box office standings, and with the DVD yet to be released and a Japanese market to exploit, the story doesn’t finish there.
According to Disney, Frozen is the 18th all-time highest grossing movie and their 2nd best performer after Toy Story 3. Not bad for a film that reportedly cost $150m to make and market. That’s a tidy profit for sure. Other Disney movies that have reached $1 billion globally include The Avengers, Iron Man 3, the second and fourth Pirates of the Caribbean films, and Alice in Wonderland.
"I don't think anyone saw this coming," said Paul Dergarabedian, Rentrak's senior media analyst. “What 'Frozen' proves is that the Disney brand is incredibly strong and carries a lot of weight. They covered all their bases on this one for sure," Dergarabedian added, via The L.A Times.
That isn’t it for the Disney epic, which is loosely based on Hans Christian Andersen's "The Snow Queen," and tells the story of two feuding princesses. The physical and downloadable editions of the film haven’t been released yet, and with a huge Japanese market yet to have Frozen in cinemas, Disney are still totting up the success of this Thanksgiving release.
"There will be a respectable boost for the remainder of its theatrical run," writes Gitesh Pandya, editor of Box Office Guru. "However, the most upside will come from the home video release this month, as well as to Japan's box office, which has not started yet."
As was the case with The Lego Movie, a title that Frozen outshone financially, a sequel is already in the works. And, unlike the Lego Movie, a musical is being worked on to, but that’s just a matter of time.
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