PR guru Max Clifford may need to use all the publicist expertise at his disposal to get himself out of this one, having been questioned by police about two separate sex offence allegations some eight years apart.

Mr Clifford, 69, is best known for keeping the images of such people as Kerry Katona and Katie Price their shiniest, but is now facing an up hill challenge to keep his own reputation in check. The publicist has told the press that the allegations he is facing have nothing to do with children, but revealed that he is not allowed to discuss his 12 hours of questioning any further. Clifford's summonings into police custody came yesterday morning (Dec 6) by officers working on the Jimmy Savile sex abuse inquiry that has dominated the headlines since the deceased TV presenter's sordid past emerged.

Following his mammoth questioning session, Clifford was quick to deny any and all of the accusations he is facing, telling the crowd of reporters outside his Surrey home earlier today (Dec 7) "I have nothing to hide."

He confirmed, “there were a couple of things put to me, I think one was in 1977 and the other one in 1985, both of which I vigorously and totally denied,” but upon being questioned wether the accusations were to do with children he said; "No, no, no. But I’m not allowed to talk about that at all.”

Clifford is the latest in a long line of media personalities to be questioned by police in relation to the Savile child abuse scandal, including comedian Freddie Starr, ex-BBC producer William De’Ath and the DJ Dave Lee Travis, as well as the already convicted paedophile Gary Glitter. With others still being questioned, we're betting the Clifford wont be the last big name to potentially have his name marred by his seedy past.